Principals
IDEA's two principals, William C. Morlok and Eva Klein, are supported by a principal associate, Ronald C. Kysiak, in many engagements.

Team Formation
In addition, it is IDEA's business model to form a team for each planning or development project organized to include the disciplines and expertise required for the project.

IDEA forms teams that, based on each project's needs, include team members with expertise in:

• Market studies and economics
• Technology transfer/development and commercialization
• Business entrepreneurship services
• A/E design
• Planning
• Financing
• Construction management
• Asset management

IDEA Partnerships has professional relationships and prior team experience with some of the largest and most prestigious national and international firms, as well as with prominent regional and local firms.

Even more importantly, because of our extensive network, we also work with small niche firms and with many highly-skilled individual practitioners, some of whom are university-based and who thus bring the extremely valuable experience of working from the "inside" of the institutional decision environment.